7.4 Multiple Market Participants With Different Assumptions
The following example from ASC 820-10-55-26 through 55-29
illustrates a situation in which there are multiple potential market participants
and the entity is required to identify and consider the market-participant
assumptions that maximize the fair value on the basis of the unit of valuation:
ASC 820-10
Example 1: Highest and Best Use and Valuation
Premise
Case A: Asset Group
55-26
A reporting entity acquires assets and assumes liabilities
in a business combination. One of the groups of assets
acquired comprises Assets A, B, and C. Asset C is billing
software integral to the business developed by the acquired
entity for its own use in conjunction with Assets A and B
(that is, the related assets). The reporting entity measures
the fair value of each of the assets individually,
consistent with the specified unit of account for the
assets. The reporting entity determines that the highest and
best use of the assets is their current use and that each
asset would provide maximum value to market participants
principally through its use in combination with other assets
or with other assets and liabilities (that is, its
complementary assets and the associated liabilities). There
is no evidence to suggest that the current use of the assets
is not their highest and best use.
55-27
In this situation, the reporting entity would sell the
assets in the market in which it initially acquired the
assets (that is, the entry and exit markets from the
perspective of the reporting entity are the same). Market
participant buyers with whom the reporting entity would
enter into a transaction in that market have characteristics
that are generally representative of both strategic buyers
(such as competitors) and financial buyers (such as private
equity or venture capital firms that do not have
complementary investments) and include those buyers that
initially bid for the assets. Although market participant
buyers might be broadly classified as strategic or financial
buyers, in many cases there will be differences among the
market participant buyers within each of those groups,
reflecting, for example, different uses for an asset and
different operating strategies.
55-28
As discussed below, differences between the indicated fair
values of the individual assets relate principally to the
use of the assets by those market participants within
different asset groups:
-
Strategic buyer asset group. The reporting entity determines that strategic buyers have related assets that would enhance the value of the group within which the assets would be used (that is, market participant synergies). Those assets include a substitute asset for Asset C (the billing software), which would be used for only a limited transition period and could not be sold on its own at the end of that period. Because strategic buyers have substitute assets, Asset C would not be used for its full remaining economic life. The indicated fair values of Assets A, B, and C within the strategic buyer asset group (reflecting the synergies resulting from the use of the assets within that group) are $360, $260, and $30, respectively. The indicated fair value of the assets as a group within the strategic buyer asset group is $650.
-
Financial buyer asset group. The reporting entity determines that financial buyers do not have related or substitute assets that would enhance the value of the group within which the assets would be used. Because financial buyers do not have substitute assets, Asset C (that is, the billing software) would be used for its full remaining economic life. The indicated fair values of Assets A, B, and C within the financial buyer asset group are $300, $200, and $100, respectively. The indicated fair value of the assets as a group within the financial buyer asset group is $600.
55-29
The fair values of Assets A, B, and C would be determined on
the basis of the use of the assets as a group within the
strategic buyer group ($360, $260, and $30). Although the
use of the assets within the strategic buyer group does not
maximize the fair value of each of the assets individually,
it maximizes the fair value of the assets as a group
($650).